Nicholas Chan

Nicholas is a London-based market researcher at Kubi Kalloo, a boutique consultancy that helps organisations and brands uncover meaningful insights about people and markets. He has delivered research projects across the UK, Europe, USA, and Asia, working with museums, tourism boards, and leading consumer brands to translate complex data into clear strategies. His expertise spans both qualitative and quantitative methods, from in-depth interviews to large-scale international studies.

Alongside his professional work, Nicholas has also organised international sporting events and engaged with diverse communities. A lifelong sports enthusiast, he has participated at different levels during his studies and beyond, reflecting his wider interest in the role sport plays in people’s lives. With a global outlook and a passion for understanding what drives audiences, Nicholas believes sport is a way to bring young people together.